Terms of Service
Last updated: October 14, 2026
This English version is a courtesy translation. If it differs from the Spanish version, the Spanish version prevails.
These terms govern the use of Connecta’s WhatsApp assistant and inbox by businesses, organizations and professionals (“the Customer”). By connecting a number or using the service, the Customer accepts them.
1. The service
Connecta provides: (a) an assistant that answers on WhatsApp based on the content the Customer configures; (b) an inbox where the team sees conversations, takes them over, replies and hands them back to the assistant; and (c) connection of the Customer’s WhatsApp Business number through Meta’s embedded signup.
2. Account and WhatsApp connection
- The Customer must own the number it connects and be authorized to use it.
- The connection requires a WhatsApp Business account and acceptance of Meta’s terms. Connecta does not control Meta’s decisions (name approval, number quality, limits or suspensions).
- The Customer can disconnect the number at any time from Settings. The history is kept and the service stops processing new messages.
3. Customer responsibilities
- Configure accurate, up-to-date content (services, prices, hours or other information). The assistant only answers with what the Customer loaded.
- Review and handle the conversations the assistant hands to the team, especially those flagged as urgent.
- Tell the people who write to it that messages may be handled by an artificial intelligence assistant, and obtain the consents the law requires to process their data.
- Comply with the WhatsApp Business policies and the regulations that apply to its activity and sector, including data protection.
4. Acceptable use
The service may not be used to send spam or unsolicited messages, for illegal or deceptive activities, for content Meta prohibits, or to try to access other Customers’ data or tamper with the service.
5. Artificial intelligence and its limits
- Automatic replies may contain errors. The assistant does not replace professional judgment or give diagnoses, treatments or medical, legal, financial or other specialized advice.
- When faced with a question that requires professional judgment, an emergency or a message it does not understand, the assistant hands the conversation to the team. The Customer must have staff to handle it.
- The assistant is not designed for emergencies. Anyone with an emergency should call emergency services.
6. Data and confidentiality
Processing of personal data is governed by the Privacy Policy. The Customer retains ownership of its conversations and content; Connecta only uses them to provide the service.
7. Price and payment
The price of the service and its payment terms are not fixed: they are defined with each Customer when the service is contracted, as agreed by both parties, and are set out in the corresponding proposal or agreement. Any later change will be agreed with the Customer or notified with reasonable advance notice.
8. Availability
We aim to keep the service continuously available, but it may be interrupted by maintenance or by our own or third-party failures (for example, Meta or infrastructure providers). We do not guarantee uninterrupted availability.
9. Limitation of liability
To the extent the law allows, Connecta is not liable for indirect damages, loss of customers or revenue, or for decisions made based on automatic replies. Connecta’s total liability to the Customer is limited to the amount paid for the service in the 3 months before the event.
10. Suspension and termination
The Customer may stop using the service at any time. Connecta may suspend it if these terms are breached, if Meta suspends the number or if there is a security risk. On termination, data is handled according to section 6 of the Privacy Policy.
11. Changes, governing law and contact
We may update these terms and will give the Customer reasonable notice. They are governed by the laws of the Republic of Guatemala and any dispute will be submitted to the competent courts of Guatemala City. Contact: soporte@connectaia.com.